About Digital Marketing (MCDM) Course
Get certified in the Master of Digital Marketing
As a Responsible Training Institute our initiative is to educate job seekers the skills they need to find a job. This course covers 35 modules of internet marketing and basically designed for working professionals, business owners and job-seekers. All modules to explore, all created by our trainers, packed full of live projects training, practical exercises and real world examples to help you turn knowledge into action.
Upcoming Batches
| 22nd-16th Aug 2020 |
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| 22nd-16th Aug 2020 |
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| 17th-29th Aug 2020 |
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| 22nd-16th Aug 2020 |
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Course Price
EMI starts at 6000 / month.
Learning Outcomes
You will be able to...
Create your primary assets- websites and Micro-sites
Generate Website Analysis and Competitor Analysis Report
Promote contents and engage with your brands across the key social media platforms like Facebook, Twitter, LinkedIn, Instagram
Online Advertising, Ads Campaign management and Campaign Basics across search, display, mobile, video and online shopping
Apply relevant tools and concepts to execute measure and monitor an annual online marketing plan and use analytics to drive actionable improvements
Driving traffic, engagement and conversion using content marketing inbound strategies
Create new digital marketing techniques, strategize, implement and optimize campaigns successfully
What you'll learn?
Learn a complete Google certified digital marketing course by experienced industry trainers on everything from search engine optimization to social media and beyond. Become a master in internet marketing by learning 35 advanced modules with live projects training.
- Learn fundamental of digital marketing
- Digital Marketing Oppertunity
- Learn how to build your online presence and your online goal
- How websites work
- Key website ingredients
- Websites structure and your business goals
- Learn how to make a mobile friendly website
- Make your website is user friendly
- Learn how to optimize website load faster on mobile and desktop
- Website design do’s and don’ts
- Learn what is search engine and how it works.
- Learn how to rank your website on SERP(Search Engine Result Page)
- Deapth Knowledge in Ogranic and Paid Search
- Learn how to create an effective SEO Plan and it's process
- How to choose right keywords for your business/website
- Lean how to make your web pages search engine friendly
- Learn how other websites can help to rank your website
- Learn how to promote your website internationally
- Learn how to measure your site's Search traffic and performance, fix issues, and make your site shine in Google Search results.
- Setting SEO goal
- Introduction to search engine marketing (SEM)
- How does the adword auction works?
- Learn how google adword works?
- How to successfully create, run and optimize PPC campaigns in Google adwords for better conversions with low cost.
- How to find right and effective keywords
- How to Make your ads stand out
- Achieve relevance with good structure
- Learn Keyword Relevance, Landing Page and Quality Score
- Learn Managing Your PPC Campaigns - Negative Keywords, Ad Groups, Review Costly PPC Keywords etc
- Learn how to fine tune with PPC keyword match types
- How to know what’s working and what isn’t
- Introduction for advertising on mobile
- Learn about mobile friendly websites
- Learn how to reach a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and whatsapp, social media, and mobile apps.
- Learn how to make Search campaigns for mobile
- Learn how to make display campaigns for mobile
- Social media campaigns for mobile
- Video for mobile
- Introduction to display advertising including banner ads, rich media and more
- Search advertising vs. display advertising
- The ins and outs of display advertising
- Making display ads meet your goals
- Understanding ad networks
- Learn How retargeting works
- How to sell products on an eCommerce websites.
- Payments and manage orders
- Creating a smooth e-commerce experience
- Learn Product promotion and merchandising
- How Retargeting for e-commerce
- What is Google analytics?
- Learn how to make Google analytics work for you
- Learn how to Track specific goals with Google analytics
- Google analytics with organic search
- How to measure SEM with Google Analytics
- Breaking down your data for insights
- How to understand audiences using data
- Process of Data Cycle
- Creating actionable insights from your data
- How to managing numbers using spreadsheets
- Presenting data effectively
- What is Email marketing and how it works?
- Email marketing options
- Crafting great marketing emails
- How to Manage successful email campaigns
- How to measure success in email marketing
- How to shoot thousands of emails, reach inbox, generate leads and sales with email marketing.
- Learn Social Media Basics
- How to find right social media sites for your business or website
- Setting Social media goal
- Making a long term social media plan
- How to make effective Adverting on Social Media
- How to Measure success in social media
- How to avoid social media pitfalls
- Learn how to reach maximum people, #tags, creating groups and pages
Master the art of generating leads online and converting them into sales by creating landing pages, thank you pages and A/B testing.
- Content marketing Basics
- How to reach your online customer through content marketing
- How to choose the right format for your content
- Writing for online users
- How to create and distribute relevant content on web to attract targeted website visitors and generate potential leads.
- How to your cotent to be seen to right audiences
- Measuring your success in content marketing
Learn how to identify and clean up any damaging content about you online, like negative Google results, risky social media posts, and images etc
How to strategize digital marketing for any business and with right set of digital marketing mix.
Learn how to make money online by generating leads and sales for other companies as a part time/full time affiliate marketer.
Learn how he makes thousands of dollars every month with Google adsense and blogging.
How to grab good projects as a freelancer from websites like- freelancer.com, elance.com, odesk.com etc.
Learn how to get noticed locally
Learn how to optimized mobile apps on google play store
Learn how to monitor and maintain your website's presence in Google Search results
Course Description
Find Out a range of learning content designed to help grow your business or shine your career.
About Digital marketing Master certification training
Course Objective
Why Learn digital Marketing
This program is suitable for :
- Freshers
- Traditional marketers
- Enterpreneurs
- Brand and Communication Manager
- Sales Professional etc
Knowledge in Marketing and familiar with Internet.
Job Opportunities
Exam & Certification - Why get Certified?
Earn your certificate
Getting Master Certification from Digital World School shows employers that you have a clear knowledge of digital marketing. Add this qualification to your CV, and easily upload it to your LinkedIn profile.
Differentiate yourself with a Masters Certificate
The knowledge and skills you've gained working on live projects, simulations, case studies will set you ahead of competition.
Improve your CV and Grow your Career
Showcase your Master in Digital Marketing qualification on LinkedIn, Twitter, Facebook, grow your career or frame it - tell your friends and colleagues about it.
Google Certified Professional
To become google certified, you'll need to pass Google Adword Examination. Our trainers will prepare you how to clear all the exams:
Adwords Fundamental, Search Advertising, Display Advertising, Video Advertising, Shopping Advertising, Mobile Advertising, Google Analytics Certification & Facebook Blueprint Certification
Hear from Real People
People who successfully grown their business or achieved their goal
"Just completed certification in Search Engine optimization from Digital World School. Very Professional Trainers and very good environment.. Thanks Digital World School :) :)"
When I had the line of thinking to start with digital marketing course, I was surely baffled to choose among the top institutes. Digital World School turned my confusions into confidence by their eminent teachings.
Loved reviews? Enroll Now
Structure your learning and get a certificate to prove it.
Industry Projects & Case Studies
Learn through real life industry projects sponsered by top companies across industries
How I'll get benefits of Live Projects Training?
The only training center in India provides live projects training to help students with theory, case studies, practical, video tutorials, analysis and career guidelines.
Tools you will be Working on
Some of your Top Queries
Yes, we do provide placements. You get placed depending on your performance. After successfull completion of digital marketing course, you can mail your resume at info@digitalworldschool.com with registration ID.
You can get training again in the upcoming batches if you could not understand any topic. And there will be no charge for it.
You can attend the missed classes in any of the upcoming batches for no extra charge. However, you need to inform this on time to counsellor to reserve a seat.
Demand for digital marketing professionals will rise by 40% every year.
Salary for Digital Marketer in India is at least INR 30,000.00
One of the hotest skill in the market for last 10 years.
Knowledge Base
Take your Digital Skills to Next Level
Blog Posts
Trainees from
Startups, entrepreneurs and these small companies.
